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Business & Marketing Resources.

Essential reading for Marketing Technology product developers.

Scrum’s history can be traced back to a 1986 Harvard Business Review article, “The New New Product Development Game”. The article narrates how companies such as Honda, Canon, and Fuji-Xerox produced world-class results using a scalable, team-based approach to all-at-once product development. It shows the importance of empowered, self-organizing teams and outlines management’s role in the development process. Download it here


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my guarantee to you is that every time we work together, you will learn something and you will get closer to achieving your goals. Otherwise, we’ll refund your money. If you purchase a product from my shop and you are not completely satisfied, simply contact us within 12 months from the date of purchase and I’ll give you a full refund. No questions asked.

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For what it’s worth, we’ve never had to honmy this guarantee.

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